11 things to know about White Claw Seltzer

Magical Realist Offline

"White Claw has quickly become the most ubiquitous hard seltzer brand on the market. Launched in 2016, the 100-calorie, two-carbohydrate, five percent ABV fizzy treat now accounts for over half of the hard seltzer market share. Analysts expect hard seltzer to become a $30 million market by 2025, with White Claw remaining the top seller.

Some even theorize that hard seltzer’s recent meteoric rise in popularity has reignited the public’s interest in non-alcoholic seltzer, too. Since the rise of White Claw and its top competitors such as Truly, La Croix has seen a 42 percent increase in sales.

Wondering what the hype is about? Here are 11 things you should know about White Claw...."

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