Jan 26, 2022 11:32 PM
https://vinepair.com/articles/white-claw...zer-guide/
"White Claw has quickly become the most ubiquitous hard seltzer brand on the market. Launched in 2016, the 100-calorie, two-carbohydrate, five percent ABV fizzy treat now accounts for over half of the hard seltzer market share. Analysts expect hard seltzer to become a $30 million market by 2025, with White Claw remaining the top seller.
Some even theorize that hard seltzer’s recent meteoric rise in popularity has reignited the public’s interest in non-alcoholic seltzer, too. Since the rise of White Claw and its top competitors such as Truly, La Croix has seen a 42 percent increase in sales.
Wondering what the hype is about? Here are 11 things you should know about White Claw...."
"White Claw has quickly become the most ubiquitous hard seltzer brand on the market. Launched in 2016, the 100-calorie, two-carbohydrate, five percent ABV fizzy treat now accounts for over half of the hard seltzer market share. Analysts expect hard seltzer to become a $30 million market by 2025, with White Claw remaining the top seller.
Some even theorize that hard seltzer’s recent meteoric rise in popularity has reignited the public’s interest in non-alcoholic seltzer, too. Since the rise of White Claw and its top competitors such as Truly, La Croix has seen a 42 percent increase in sales.
Wondering what the hype is about? Here are 11 things you should know about White Claw...."